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Home » Marketing and HVACR

Articles Tagged with ''Marketing and HVACR''

Cambridge Engineering Names New Leaders

Promotions follow the appointment of Marc Braun as the new president
April 26, 2017

Cambridge Engineering continues its vision and planning for the future with promotions of key personnel to executive and management positions.  These promotions follow the appointment of Marc Braun as the new president in January. John Kramer, the former president, continues in his role as CEO.


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AAON Promotes Mikel Crews to Vice President of Operations

Crews has been with the company over two decades
March 28, 2017

AAON Inc. announced that the board of directors has promoted Mikel D. Crews to the position of vice president of operations. In this newly created position, Crews will be responsible for overseeing day-to-day operations at the company’s Tulsa facilities, reporting directly to Norman Asbjornson, CEO, and Gary Fields, president.


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News and Notes

General Filters Welcomes Trade Link Sales Midwest

March 21, 2017
General Filters Inc. recently added sales representative group Trade Link Sales Midwest of Yukon, Oaklahoma.
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Pay-per-click

Contractors Share Growth Strategies

Social media, reviews, training, and recruitment remain top priorities
Samantha Sine
Samantha Sine
March 20, 2017
According to Chisult Insight Co. Ltd.’s Global and U.S. HVAC Market Research Report, the U.S. HVAC market is estimated to achieve 5 percent growth in 2017.
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truck wrap

Keeping Contractors’ Fleets on the Streets

Maintenance, GPS, and leasing options are all important factors
March 6, 2017
According to Automotive Fleet’s 25th annual operating cost survey, 2016 marked the fourth consecutive year fleet operating costs remained stable, primarily due to lower gas and diesel prices. Other contributing factors include newer, more fuel-efficient vehicles and the increased implementation of telematics systems that result in improved route optimization and allow companies to easily identify drivers who are engaging in behaviors that decrease miles per gallon (mpg).
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marketing seminar

Water the Seeds that Will Grow Your Business

Invest your marketing dollars, don’t just spend them
Amy Al-Katib
Amy Al-Katib
March 6, 2017
The seminar, sponsored by Women in HVACR and hosted by David Squires, owner of Online-Access Inc. and Mike Layton, owner of Stochastic Marketing LLC, offered seeds of information for HVAC contractors to bring home, plant, and create the most fruitful marketing garden to grow their business from.
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Steve Moon

HVAC Contractors Employ Creative Marketing Strategies

Nicole Krawcke
February 20, 2017
With the rise in popularity of Twitter, Facebook, Instagram, and YouTube, some enterprising contractors are employing digital marketing strategies on social media platforms.
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marketing training

Measuring Marketing the Key to HVAC Contracting Success

Industry experts discuss best practices for HVAC marketing
Nicole Krawcke
February 20, 2017
There are dozens of marketing metrics business owners could track. However, which metrics should they focus on? And how, why, and when should these data be considered?
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Bristol Compressors Announces Addition to its Senior Management

Luka Lojk, vice president of sales and marketing
February 17, 2017

Bristol Compressors Intl., LLC, a producer of compressors for use in air conditioning, heat pump, and refrigeration systems, announces the addition of Luka Lojk to its senior management team as vice president of sales and marketing.


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Jim Mills Joins LUX Products as Director of Business Development

His background in sales and marketing will enable LUX to expand
February 14, 2017

LUX Products Corp. announced that Jim Mills has joined its team as the new director of business development. Mills brings with him a deep expertise in the thermostat and controls industry and a solid track record for building retail and numerous other distribution relationships. He will report to President and CEO, Rob Munin.


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