Marketing and hvacr - Articles - Page 35

5 Tips to Drive Social Media Engagement for HVAC Contractors

July 11, 2017

As an HVAC contractor, using social media to grow your business can seem like a daunting task. How could heating and air conditioning possibly make an impact in the world of funny animal videos, pictures of colorful coffee drinks, and memes? Well, it turns out that social media marketing is one of the most effective ways to interact with and learn about your customer base. Here are five tips to drive social media engagement for your company.

Nexstar Coach's Blog

Are You Still Running Your Business Behind the Times?

Tracy Robinson

July 5, 2017

An increasing portion of the population becoming smartphone owners, coupled with nearly every home equipped with an email account, is causing a shift in the way we communicate with our customers daily. Throwing a stamp on an envelope and sending communication is simply not going to make the cut with our customers these days.

You Always Represent Your Brand

Nick Kostora

July 3, 2017

Whether you like it or not, you're a walking billboard for your company, 24/7.

HB McClure Promotes New Residential Division Manager of IT Landes

Promotion effective July 1

June 20, 2017

HB McClure Co. recently announced that current employee-owner, Tammy Halteman, will be promoted to the position of residential division manager effective July 1, 2017.

IT Landes Announces Promotion of Current Employee-owner

Sara Kann appointed corporate development manager of holding company, HB McClure

June 15, 2017

IT Landes Co. recently announced that current employee-owner, Sara Kann, has been promoted to the position of Corporate Development Manager.

HARDI Announces Speakers for Marketing & Sales Focus Conference

Member can look forward to 10 engaging sessions

June 13, 2017

Heating, Air-conditioning & Refrigeration Distributors International (HARDI) has announced the speakers for its upcoming Marketing & Sales Focus Conference on Sept. 18-19 in Philadelphia, Pennsylvania. This is the last and largest HARDI Focus Conference of the year.

HVAC’s Answer to Uber is Coming to a Town Near You

One app could revolutionize the industry

Kyle Gargaro

June 12, 2017

Atlanta contractor Doug Zweber wants to bring the Uber technology to the HVAC industry. Uber, of course, revolutionized the taxi business. Zweber wants to accomplish the same thing with his company.

HARDI Announces Speakers for Marketing & Sales Focus Conference

Member can look forward to 10 engaging sessions

June 9, 2017

Heating, Air-conditioning & Refrigeration Distributors International (HARDI) has announced the speakers for its upcoming Marketing & Sales Focus Conference on Sept. 18-19 in Philadelphia, Pennsylvania. This is the last and largest HARDI Focus Conference of the year.

How HVAC Coil Expert Rose Through the Ranks

Shannon Littledave reflects on her history in the industry

June 5, 2017

Littledave has achieved the position of coil shop supervisor, making her the first female at RAE Corp. to hold this title, with manufacturing being a traditionally male-dominated industry. She brought her sales knowledge back to the production department and utilized it to optimize operations. In less than 10 years, Littledave has climbed from soldering coils to supervising approximately 100 employees that build the coils for all the divisions of the company.