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Home » Authors » Ted Craig

Articles by Ted Craig

Steve Coscia talks to service managers about how to better communicate with their staffs.

HVAC Staff Performs Well When They Like Management

Humility and trust are the keys to success
Ted Craig
Ted Craig
June 3, 2020
Do workers at an HVAC firm need to like their managers or the owner? It may not hurt.
Read More
High-End HVAC Appeal Depends On the Homeowner Who’s Buying.

High-End HVAC Appeal Depends On the Homeowner Who’s Buying

Interest raises interest in purchasing high-end systems, as does higher temps
Ted Craig
Ted Craig
June 2, 2020
Three-quarters of homebuyers say air conditioning is “very” or “extremely” important, and two-thirds of renters agree.
Read More
LG Multi V S heat pump.

High-End HVAC Improves Industry Image and Home Environment

Technology strengthens bond between homeowners, HVAC contractors
Ted Craig
Ted Craig
June 1, 2020
High-end residential HVAC today means more than a higher SEER.
Read More
Staff at Comfort Matters Heating and Cooling in Hanover, Minnesota, make masks out of extra air filters.

HVAC Contractors Find Creative Way to Help Their Communities Weather COVID-19

Programs raises money for businesses in need
Ted Craig
Ted Craig
May 23, 2020
In addition to providing essential services, HVAC contractors are making donations of time, money, and equipment.
Read More
Changing Laws Complicate Drug Testing of Employees

Changing Laws Complicate Drug Testing of Employees

Legalization, labor shortage make screening less appealing
Ted Craig
Ted Craig
May 20, 2020
As more states legalize marijuana in one form or another, testing becomes more complicated.
Read More
The Environmental Protection Agency provides an interactive Indoor Air Quality House at its website.

Now Is the Time For HVAC Contractors to Sell Indoor Air Quality

Contractors, duct cleaners who deliver on promises should see sales
Ted Craig
Ted Craig
May 17, 2020
Consumers today are focused on their health and their home environments.
Read More
Contractors Weigh Costs, Benefits of Offering Around the Clock Service.

Contractors Weigh Costs, Benefits of Offering Around the Clock Service

Limiting time on call appeals to employees
Ted Craig
Ted Craig
May 16, 2020
How should contractors handle the situation of offering their customers 24/7 service?
Read More
Christina Rae of Buzz Creators.

PR Firms Spread the Word for HVAC Contractors

Earned media builds brand, creates positive image
Ted Craig
Ted Craig
May 10, 2020
Today, more and more contractors are hiring public relation firms to promote their businesses.
Read More
A One Hour technician works on a customer’s air conditioning.

Franchises Support HVAC Contractors at Every Step

National brands helps with marketing, recruitment
Ted Craig
Ted Craig
May 9, 2020
Some HVAC firms see potential in creating economics of scale and are creating operations with multiple locations, some in different states.
Read More
Sidney McGilton

Tech of the Month — May 2020: Sidney McGilton

Ted Craig
Ted Craig
May 8, 2020
McGilton was drawn to the HVAC business by a lifelong interest in, as he put it, “fixing things.”
Read More
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