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My furnace is just so insensitive. It doesn’t care at all about my economic needs. Here we are on the eve of the vast holiday season, where fun, frivolity, and the collective shooing of over-served relatives will soon be heard throughout the land.

A client of ours recently called because their boiler wasn’t working. We arrived shortly after 10 that morning to check things out, and boy were we in for a surprise. The boiler had literally cratered internally.

There is no doubt that a heating and air-conditioning company can live and breathe through their service and maintenance department (the heart and lungs of your company).

Are you thinking about relocating someone you'd like to hire or have you considered it in the past? Well don't ... at least not yet.

Consider installing a professional on-hold system. You can get the equipment, have the content professionally written and recorded, and have the music of your choice in the background for about $450 a year.

Don’t you love it when the local sports league or school club calls requesting a sponsorship for the upcoming season? For $50, you get a business card size ad - that nobody pays attention to - in the program.

What do you do when you don’t know for sure what to do? Jacki Bradbury-Guerrero, owner of Coastal Comfort Heating & Air in Ventura, Calif., is in one of those areas that, like many, has been hit hard during this economic downturn.

The building commissioning industry must change. The industry just doesn't commission a building at the proper time, in my opinion.

The law of money, simply stated, says “Any significant sized budget (personal or business) will absorb every dollar put in it.” But the bottom line is we spend what we have available. Are you tired of working hard but having nothing to show for it other than a weekly salary?

Before I offend anyone who’s built their business around the art of cold calling, I will say that cold calling is a valuable part of selling and should never be overlooked.