Social media and hvac - Articles - Page 8

What To Do When an HVACR Customer Leaves a Really Bad Online Review

How to salvage negative social media attention

May 13, 2019

Here’s what to do about less-than-savory reviews on Google, Facebook, Nextdoor, or whatever platform your customers use.

Do Successful Contractors Cheat?

Matt Michel

April 29, 2019

If a contractor cheats, who does he cheat? His customer? His employees? The government? Frankly, it is unlikely that any contractor cheats customers, employees, or the government … for long, that is.

Google Analytics, search engine optimization, Google AdWords, pay per click, and Local Service Ads by Google are just a few of the marketing tools offered by the search engine company. - The ACHR News

Fishing for HVAC Customers Requires Better Bait

Marketing experts provide the tools and trends contractors need to reel in a catch

Angela D. Harris

April 1, 2019

Unsuccessful marketing efforts can leave contractors feeling much the same as the empty-netted fisherman — exasperated.

Ridgid Experience Contest Open for Entry

Ridgid trade trip back for a third year

February 26, 2019

The Ridgid Experience, an all-expenses-paid, VIP trip to Ridgid world headquarters, is back for its third consecutive year. Beginning today, Ridgid fans can enter to be one of six winners selected for the trip taking place July 31 — Aug. 2, that includes a VIP tour of Ridgid headquarters, the opportunity to build their own custom pipe wrench, and more.

Tweet It, Post It, Share It: Why HVAC Contractors Should Develop Online Social Profiles

Shawn Whiteley

November 19, 2018

As a contractor, your reputation is an invaluable asset. What homeowners say about your HVAC business matters, and that’s especially true when it comes to what customers are saying on social media. Here are four reasons why you should develop a social media presence to support customer service.

Marketing for HVAC Success Doesn’t Have to Be So Complicated

It’s as simple as creating a budget and a plan and measuring the results

Scott Smith

October 8, 2018

Gone are the days of throwing your name into the phone book of your choice in your area or putting your number on the side of a truck and watching the phones light up. In today’s ever-evolving world, the complexity of marketing seems to grow every day.

Steve Sanders, CEO of Tempo Partners. - The ACHR News

Talking Business at Tempo Air

Tariffs, labor, and connectivity, Texas-style

Mike Murphy

September 17, 2018

If you walk into the Tempo building near the site of the old Dallas Cowboys stadium and ask for opinions about the industry and the economy, you better take good notes, because the slow-talking Texans have a lot to say.

HomeServiceChats Integrates with Facebook and Google

June 18, 2018

KANSAS CITY, Missouri – HomeServiceChats has announced an integration with Facebook and Google Messenger, allowing timelier communication between HomeServiceChats’ clients and their customers.

Facebook Partners with Nortek Air Solutions in Sustainable Data Center Cooling Systems

June 7, 2018

ST. LOUIS — Nortek Air Solutions LLC is partnering with Facebook to install its patented StatePoint Technology® in an indirect liquid-to-air system for Facebook.

Social Media and Success in HVAC Marketing

Samantha Sine

March 5, 2018

Social media and search engine optimization (SEO) are major players in the marketing game for any industry. According to Internet Live Stats, the number of daily searches on Google is 3.5 billion, equating to 1.2 trillion searches per year worldwide.