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Home » Marketing and HVACR

Articles Tagged with ''Marketing and HVACR''

When Should HVAC Contractors Bring On a Full-Time Marketing Manager? - The ACHR News

When Should HVAC Contractors Bring On a Full-Time Marketing Manager?

It’s not about the size of the business; it’s about the needs of the business.
Angela Harris - The ACHR News
Angela D. Harris
April 1, 2019
Not all contractors focus on hiring a marketing manager, but the consequences of that could result in lost revenue, potential brand damage, and a list of other unfortunate events.
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sales-ACHR-News

Client Relationships Key to Boosting Sales

Smart sales tools, strategies the focus of Unified Group’s Sales Forum
March 20, 2019
If marketing tells a customer why they should choose a particular service, product, or brand, then customer service is what keeps the customer coming back — or not.
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Jim-Bashford-ACHR-NEWS

SpacePak Names National Sales Manager

Bashford promoted from Northeast regional sales manager
March 13, 2019
Mestek announced the promotion of Jim Bashford to national sales and training manager for SpacePak.
Read More
How to Increase Your Profitability in the HVAC Industry - ACHR News

How to Increase Your Profitability in the HVAC Industry

You have to do things wisely to increase profitability
Armondo Mollindeo - ACHR News
Armondo Mollindeo
March 11, 2019

Increasing the profitability of HVAC companies is not something that is achieved overnight. Instead, it is a result of creating a detailed plan, collaborating with the team, marketing execution and adjustments, and tracking analytics and results, among others. If you want to succeed and improve your bottom line, implement these strategies.


Read More
Breaking News

Service Experts Announces Promotion of Ian McKeen

McKeen has been promoted to president and chief operating officer
March 6, 2019

Service Experts Heating & Air Conditioning LLC announced that Ian McKeen has been promoted to president and chief operating officer.


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Guy Longworth

ServiceTitan Names Guy Longworth as Company’s First Chief Marketing Officer

Company expands team with former Intuit QuickBooks executive and Sony PlayStation marketing chief
March 6, 2019

ServiceTitan announced that Guy Longworth, a veteran executive with more than 30 years of experience in sales and marketing for global brands, will join the company as its first chief marketing officer.


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Kerry Tingley

Eaton names Kerry Tingley VP and GM, Industrial Controls Division, Electrical Sector

Tingley was most recently marketing director for Eaton’s Power Reliability Division, Electrical Sector
February 28, 2019

Power management company Eaton announced today that Kerry Tingley has been named vice president and general manager of its Industrial Controls Division, effective March 1. She will be responsible for leading Eaton’s strategic growth and new product development initiatives for industrial control solutions used by machine builders, and commercial and industrial customers.


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Breaking News

ACCA Welcomes Adrian Steel as Corporate Partner

The corporate membership program provides manufactures and suppliers with increased access to ACCA’s nationwide network of contractors
February 26, 2019

The Air Conditioning Contractors of America (ACCA) announced that Adrian Steel of Adrian, Michigan, has joined ACCA as a corporate partner. ACCA’s corporate membership program enables HVACR industry suppliers and manufacturers to demonstrate an extraordinary commitment to ACCA members and the contracting industry through year-round support of the association's activities. The corporate membership program also provides manufactures and suppliers with increased access to ACCA’s nationwide network of contractors through tailored communications and marketing campaigns throughout the year.


Read More
Christopher Drew

Christopher Drew Named President and COO of Burnham Holdings Inc.

Drew will begin his new role on April 29
February 25, 2019

Christopher Drew was recently promoted to president and chief operations officer for Burnham Holdings Inc. He assumes the role from Douglas Brossman who, after seven years as president and CEO, will retain his role as chief executive officer. Drew will begin his new role on April 29 at Burnham Holdings’ annual meeting.


Read More
HVAC Contractors Choosing Profitable Customers Is Possible - The ACHR News

For HVACR Contractors, Choosing Profitable Customers Is Possible

Contractors discuss the positives and negatives of filtering customer types
Angela Harris - The ACHR News
Angela D. Harris
January 14, 2019
The idea that there is an ideal HVACR customer waiting to be discovered may seem absurd, but according to Justin Jacobs, marketing coach for Hudson Ink, finding the right customers for contractors depends on the bait that is used.
Read More
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