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As leaders in the home service industry, our goal is to balance immediate needs with long-term vision, making decisions that are tough but necessary for growth and success.

It’s substantially easier to clearly state the expectation of being paid today than it is to repeatedly call the customer and beg them for the money you earned two months ago.

Companies that prioritize onboarding make a median revenue of $169,100 per employee, compared to those that don’t, which average $82,800.

While almost every HVAC service company owner believes his company delivers great service, only 10% of their customers agree.

The technician shortage took on a new importance during the pandemic and, in many ways, that hasn’t eased up.

It’s up to the HVAC industry to tap into this generation’s skill sets, but it starts with understanding what gets a millennial up in the morning (besides their Apple Watch).

If the only time customers are hearing from you is when you’re asking them to buy, then it won’t be long before the relationship (if I can even use the word here) will be seen as one-sided and predatory.

Autumn, leading into year-end, is the prime time to consider adding or switching equipment brands.

If there is no air movement through the air cleaner, there will be no CADR results.

While the industry will wrestle through new refrigerants and the higher prices that result, the hotter weather of the next few years will stimulate demand despite equipment affordability issues.