The HVACR industry is ready to take down the Big Apple. For the first time since 2008, the AHR Expo will be in New York. A quick look at weather.com showed me that while it will be cold, there will probably be no need to pack the moon boots.
The journey from a niche market to a highly respected market takes a lot of work. Geothermal contractors were doing just that as they discussed how to better market their industry when they gathered in Las Vegas for the 2013 International Ground Source Heat Pump Associations’ (IGSHPAs) technical conference and expo.
Sometimes the phrase “thinking outside the box” can get thrown around faster than a crack pipe at the mayor of Toronto’s home. But, as an HVAC contractor, you need to make sure you are doing things for a reason and not just because that is the way you have always done them.