Guest Column
How to Turn One Service Call Into Two Revenue Streams
The fastest growth often comes from expanding what you can solve once you’re already in the home
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Jay Mahaffey
Jay Mahaffey is the owner of Tuck & Howell Plumbing, Heating & Air, a heritage home service company serving the Upstate South Carolina region since 1969. Having started his career in the field as an installation technician, Mahaffey returned in 2023 to acquire the family business with a bold vision: to honor its 50+ year history while radically modernizing its operations for the future. Alongside his wife and business partner, Amanda, Jay transformed the company from a "stagnant" operation into a modern powerhouse by embracing data-driven technology and a vibrant rebranding that prioritizes company culture and customer experience. His business philosophy is simple but profound: "Love the one you're with " — a commitment to prioritizing long-time, loyal customers over the endless chase for new leads. When he isn't strategizing the next phase of growth or analyzing numbers, Jay is dedicated to "paying it forward" in the Greenville community through charity installs and local events or traveling with his two boys.
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