Articles by Justin Jacobs

All humans are in a constant state of selling — here’s how to differentiate enough to get your ads noticed and draw a reaction.

Far too many business owners go into a shell of self-preservation once they reach a certain level, and it’s actually what’s getting them beaten by their competition.

Have you ever been through a peak season where it seemed like you worked just as hard as last year but came out with less money?

Be willing to go above and beyond to build a relationship with homeowners before, during, and after money changes hands, and you’ll be impossible to forget.

How do you continue to plan and set goals while life throws its best curveballs at you along the way?

Like it or not, every business owner is a politician of sorts.

Contractors need to shift strategies to succeed in an increasingly fragmented media market.

Getting traffic to your website is important. But don’t get stuck there.

A business depends on your prospects noticing your marketing and remembering your name. To break through the noise, you need a plan.

Far too many contractors are resistant to change, refusing to evolve and use some of the new tools they have at their fingertips.