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Approximately how much of your business is heat pump installation and service?

It is important to keep a level head in these situations and to keep telling yourself that the truth will eventually come out. 

A reader discusses calculating coefficient of performance in heat pumps.

A small gesture on your part could mean a lot to the customer, and it could help ensure they become a customer for life.

A much bigger thermostat war is heating up, and, at the end of the day, HVAC contractors will be the biggest winners.

Julian Scadden, coach, Nexstar Network, discusses how you can generate maximum return on time and energy invested in training by following a three-part process. 

A building, much like a runner’s body, must be prepared, trained, tested, and pushed to the limit of exhaustion before advancing to the next step. 

Brian Cranney, president and CEO of Cranney Cos. Inc., talks about how he’s attracting young people to the HVAC industry. 

No matter how great the idea is, or how awesome it may look, if the execution is lacking, it makes your business look tacky.

Readers discuss how to appeal to an economically diverse customer base, especially as the economy is still recovering.