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Currently, Vet2Tech has approximately 1,500 companies from across the U.S. signed up for the program. Every vet who takes part in the program has his or her resume sent to 25-30 employers. It is a pretty powerful program.

Whatever the content of your videos may be, get creative with it. Make yourself visible. You never know when something will go viral and start a national conversation.

No matter how hard you try, some people just can’t be satisfied. What if you could go back in time and hear from other businesses in your town about this specific consumer? With that information at hand, you might say thanks, but no thanks, when that customer rings your phone. 

Attending industry-specific tradeshows and events, such as AHR, is of huge value for not just women, but all industry professionals. Attending industry events can help contractors and engineers stay up to date on the latest cutting-edge equipment and perhaps give them an advantage over their competitors.

The people we elect can either help or harm small businesses, and the worst thing you can do this election season is not exercise your right to vote.

If you are reading this and are interested in entering the Dealer Design Awards, there is still time. Manufacturers — big and small — have until March 28 to enter their products into the competition. 

Let’s be honest, white males make up a pretty good chunk of this industry. The problem is white males only make up about 31 percent of the U.S. population. This industry needs to have an outreach beyond these demographics if it hopes to flourish in the future.

Staying involved in the rulemaking process is going to be more important in 2016 than it has ever been before, and ensuring the HVACR industry’s interests are represented will help ensure new standards are developed fairly and properly.