When Stop & Shop was looking for ways to incorporate sustainable technology into its new multimillion dollar West Hartford, Conn., store, it focused on energy savings and a reduced carbon footprint. In fact, the store, which opened in December 2010, is a 38,000-square-foot model of sustainability.
Americans continue to misunderstand phrases commonly used in environmental marketing and advertising, giving products a greater halo than they may deserve. At the same time, most Americans are willing to punish a company for using misleading claims, according to the 2011 Cone Green Gap Trend Tracker, by Cone LLC.
Step aside green and make room for sustainable. Although arguably much the same, these two terms are jockeying for a prominent place in the HVACR contractor’s approach to the design, installation, and repair of HVAC systems as a whole. The resulting terminology war is launching another term into the green theater - high performance.
IBE Consulting Engineers (IBE), a leading mechanical, electrical, and plumbing (MEP) engineering firm, announced the addition of Beckham Price, LEED AP, as sustainable services manager. An early adopter of sustainable building practices, Price has worked in construction management from both the client and contractor sides.