At the Nexstar 2023 Super Meeting in Phoenix, Arizona, The NEWS’ business development editor Hannah Belloli sat down with Steffan Busch and Jason Florek, recruiting coaches and executive recruiters with Nexstar Network, about shifting HVAC contractors hiring mindsets.

Busch and Florek discuss the difference between acquisition and recruiting, classifying candidates for hire, current trends in recruitment, normal approaches to recruiting and acquisition that may need to be altered depending on the demographic a contractor is trying to reach, how the approach changes when trying to recruit and trying to acquire, and more.

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