“Trailblazer Academy offers territory managers concrete processes they can implement immediately, as well as long-term strategies for building and owning a sales area,” said Bruce Wiseman, BDR’s owner and president. “It’s a great investment for distributors who want to establish a proven and repeatable sales process they can count on for years to come. And the principles behind Trailblazer Academy apply universally, whether you’re just beginning your career or currently have a well-developed territory.”

Trailblazer Academy virtual workshops begin in January and run every other month through November. The six subject areas are:

• Jan. 12: Drive sales and help dealers win in the 1st quarter
• March 9: Build your strategic sales call process
• May 11: Unlock high efficiency sales with dealers
• July 13: Release the profit potential of accessories in your territory
• Sept. 14: Find the right dealer through targeted prospecting
• Nov. 9: Help dealers install more jobs through labor leverage

A targeted podcast helps attendees prepare for each session and a self-paced online session complementing the live subject matter is available after each workshop.

Want more HVAC industry news and information? Join The NEWS on Facebook, Twitter, and LinkedIn today!