Everything is bigger in Texas — at least that’s how the idiom goes. It holds true for Samsung HVAC, which held its annual sales meeting at The Gaylord Texan in Grapevine, Texas. The event drew more than 500 attendees — drastically more than attended last year’s event.
For the last two years, the manufacturer has invited wholesale distributors, wholesale representatives, and manufacturer representatives to the event and, this year, for the first time, welcomed contractors and sales engineers.
The event aims to broaden HVAC professionals’ knowledge of Samsung/Quietside products.
“We introduced the new stuff coming out for 2016 and showcased some of the products that attendees may not be familiar with to get them more acquainted with our products,” said Donnie King, regional director of distribution development, Samsung.
It’s all about building a mutual relationship with Samsung’s HVAC customers, said Sang Lee, CEO of Quietside, during his opening remarks at the event. Lee spoke of the difficult process of Quietside becoming a subsidiary of Samsung and changing leadership; however, he acknowledged the company is growing.
“I can see that we are going in the right direction,” Lee said. “As many of you know, the mini-split market has reached about 750,000 units per year. With the Samsung brand and support behind us, my goal for the next two years is to triple the market for mini-split and VRF [variable refrigerant flow] equipment. So, stay tuned.”
Following the keynote address, Samsung hosted an HVAC Product Expo, allowing attendees to get a closer look at the manufacturer’s new and existing high-performance products.
“We want to get contractors out there telling homeowners that Samsung has solutions for their problems,” King said. “We want engineers, architects, and building owners to recognize and know that Samsung has a commercial product that can help satisfy their needs. We get everybody together so they can ask questions. That way, when they go out in the field, they’ll know how to answer the questions being asked. We want contractors to feel comfortable in what they’re selling and the engineers to feel comfortable with what they’re putting in the plans.”
Samsung launched its 360 Cassette air conditioning unit and DVM Chiller at the event.
The 360 Cassette features a booster fan inside, guiding air to form a complete horizontal flow, generating layers of chilled air. Samsung’s circular air wave consistently controls the temperature of the room by providing an even distribution of air in a full 360 degrees. Bladeless flow control ensures fast, comfortable cooling without the cold draft by ensuring 100 percent of air volume compared to traditional four-way cassette units, which can lose up to 25 percent of air volume. The resulting cooling speed is increased 34 percent. Additionally, users have the option of a wheel dial remote controller with a dedicated button for comfort cooling. The Samsung Virus Doctor kit can also be added to eliminate dust, airborne contaminants, allergens, bacteria, and viruses.
The new DVM Chiller combines an air-cooled chiller with VRF in a compact unit. Responding to the growing demand for water-source HVAC following the tightening of European Union (EU) regulations on F-gas levels, Samsung engineered an air-cooled chiller that offers greater energy efficiency and ease of use in an innovative, compact design.
The DVM Chiller features a brushless dc (BLDC) inverter scroll compressor with flash injection technology, which ensures more than 75 percent of heating capacity at minus 20°C ambient temperature and greater energy efficiency.
The product expo also highlighted the Novus ductless unit, Pearl and Whisper mini-split units, Multi-Position air-handler units, multiple control options, and more.
The products showcased during the expo fit with the current trend of people getting away from central air conditioning networks, according to Basil Needham, technical service training support for the Northeast district of North America, Samsung HVAC.
“More folks are entertaining the idea of bringing more individual room-by-room control systems into their homes,” Needham said, “mostly because most homes have add-on areas where it’s not possible to increase the entire preexisting forced-air residential or commercial system, and this is a perfect fit for it. One of the advantages we’re seeing with the use of duct-free equipment is its ability to multiplex them back to a central point, which is more efficient, quieter, and allows better temperature control inside the space based on the mix and match of the hardware for it inside there.
“More people are looking at a system approach that’s going to save more money for them, which is wonderful,” he continued. “Inverter-based technology is getting more and more common, which is causing the folks who are making the products compete with each other to see who makes the biggest, most reliable, or quietest system. The customers benefit from this, as it makes their lives less stressful and takes a burden off their shoulders.”
For more information on Samsung HVAC/Quietside products, visit www.quietside.com.
Publication date: 1/11/2016