ANAHEIM, Calif. - Isuzu Commercial Truck of America Inc. has announced the ECO-Advantage Tour - a coast-to-coast tour showcasing the 2011 Isuzu NPR ECO-MAX, a low-cab-forward medium-duty truck that meets stringent new 2010 emissions regulations as well as offering improved fuel economy.

Two versions of the NPR ECO-MAX will visit 135 locations from September to mid-November. The lightweight ECO-MAX Tool Pro is fitted with a recyclable aluminum utility body by The Reading Group LLC. The streamlined ECO-MAX Aero Body features an aerodynamic van body from Supreme Corp.

Isuzu said both models are powered by its efficient and powerful new 3.0-liter dual overhead camshaft, turbocharged diesel engine, which achieves 20 percent better fuel economy than the engine it replaces and meets strict EPA 2010 and CARB HD-OBD standards.

At each stop on the ECO-Advantage Tour, representatives of Isuzu Commercial Truck of America will be on hand to give product presentations. Representatives of Reading and Supreme will also be available to answer questions at select locations. All of the stops on the tour are Isuzu Truck dealerships and the public is invited to attend.

Shaun Skinner, executive vice president and general manager of Isuzu Commercial Truck of America, said, “We want everyone with an interest in environmentally friendly truck design to see the state of the art in the industry and to experience these vehicles.”

Starting in California, the tour winds its way up to the Pacific Northwest, then crosses the Great Plains and the Midwest, reaches New England, and travels down the Eastern Seaboard to Florida before crossing the Sunbelt and eventually returning to Southern California with a final stop at Quality Isuzu in Escondido on Nov. 17.

The complete schedule, along with photos and more information about the full line of 2011 Isuzu N-Series trucks, can be found at

Publication date:09/20/2010