HVAC contractors face some of the same difficulties all contractors face: working for frequently frustrated and uncooperative customers. To overcome this you need to do many things, namely, understand your customers, have transparent pricing, get a contractor license bond, and embrace technology.
Many professional sales agents dream of owning their own business. At James M. Pleasants Company Inc. (JMP), the sales agents do own their own business — as do the vast majority of other JMP employees. JMP, one of the largest HVAC sales representatives in the Southeast, operates under an Employee Stock Ownership Plan (ESOP).
Are your clients asking you whether you can hook up ice machines? If you’re subbing that work out, you’re handing away money for easy work. Ice machine installation and maintenance can be charged at a premium for work that nearly does itself.
This is a topic that any successful contractor knows well. To be a success, you have to be professional and so too do your employees. There are many benefits to properly training your employees, but let’s sum them up.
What is a passive house? In short, it is an energy efficient home that demands little energy to function. The most energy demanding aspect of a home is the heating and cooling, so passive houses are typically focused on reducing energy use in these areas.
Despite your best efforts, your business’s financial health is largely determined by the amount of customers who pay for your work on time. Here are few simple tips that HVAC contractors with any size business can use to incentivize clients to pay faster.
It’s time to get serious about understanding your customers on a behavioral rather than transactional level. The big retailers are armed with algorithms that enable them to predict our purchase patterns, lifestyle interests, habits, and financial positions. Small businesses don’t. But that shouldn’t stop us.
It’s high time for small business owners to begin seriously holding themselves accountable for a new type of measurement: How much do you really know about your customers’ behaviors and buying patterns? If you omitted “lead source” and “ticket price” from your answer what would be left? Odds are not that much.
For years, the main way small businesses obtained financing would be to go through a bank. But now? Ever since the recession, banks are now more cautious than ever about lending to small businesses. An option is alternative financing.