Guest Blog

Guest Blog
Here's the place for you to provide your commentary. Our Guest Blog invites all those in the HVACR industry to participate and converse with readers of The NEWS.

Pay Per Click for HVAC Pros - Part 3

Navigating AdWords’ Targeting Settings

I’ve heard from a number of HVAC professionals that they would love to understand how to navigate AdWords and make pay per click (PPC) a valuable marketing option for them, so this is the last article in a three-part series where I break it down for you and show you how to do that.


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Pay Per Click for HVAC Pros - Part 2

Five Tips to Lower Your Cost Per Click

I’ve heard from a number of HVAC professionals that they would love to understand how to navigate AdWords and make pay per click (PPC) a valuable marketing option for them, so this is the second article in a three-part series where I break it down for you and show you how to do that.


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Yes, Pay Per Click Does Work for HVAC Pros

And Why It Didn’t Work for You

Pay per click (PPC) is a pretty complicated system. No way around it. That’s why I’ve written this three-part series to help you understand how to navigate Google AdWords and turn PPC into a valuable marketing option for your HVAC business.


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