Here's the place for you to provide your commentary. Our Guest Blog invites all those in the HVACR industry to participate and converse with readers of The NEWS.
January 22, 2010
I had a dream, (or was it a nightmare?), that I
spent my next 30 years advertising budget on a 30 second Super Bowl commercial.
It was so obvious; our company name seen by millions and millions of people and
us associated with the biggest annual sporting event.Read More
December 10, 2009
There are changes taking place in our industry that are unprecedented. The changes in efficiency were to be expected, along with working through the phase-out/phase-in of refrigerants.
December 8, 2009
marketing expert Adams Hudson recognizes value. For years, this popular speaker
and coach has preached “value-based marketing” to contractors through his
website, live events, and numerous publications. Read More
November 20, 2009
furnace is just so insensitive.
It doesn’t care at all about my economic needs. Here we are on the eve
of the vast holiday season, where fun, frivolity, and the collective shooing of
over-served relatives will soon be heard throughout the land. Read More
November 6, 2009
A client of ours recently called because their
boiler wasn’t working. We arrived shortly after 10 that morning to check things
out, and boy were we in for a surprise. The boiler had literally cratered
internally. Read More
October 23, 2009
There is no doubt that a heating and air-conditioning company can live and breathe through their service and maintenance department (the heart and lungs of your company).
October 9, 2009
Are you thinking about relocating someone you'd like to hire or have you considered it in the past? Well don't ... at least not yet.
October 2, 2009
Consider installing a professional on-hold
system. You can get the equipment, have the content professionally written and
recorded, and have the music of your choice in the background for about $450 a
year. Read More
September 30, 2009
Don’t you love it when the local sports league
or school club calls requesting a sponsorship for the upcoming season? For $50,
you get a business card size ad - that nobody pays attention to - in the
September 17, 2009
do you do when you don’t know for sure what to do? Jacki Bradbury-Guerrero,
owner of Coastal Comfort Heating & Air in Ventura, Calif., is in one of
those areas that, like many, has been hit hard during this economic downturn. Read More