Discover how HVAC companies can overcome digital marketing obstacles, including Google's SGE and LSA changes, by leveraging traditional marketing tools like service history stickers and refrigerator magnets for brand recognition and lead generation.
Sharing passion, asking the right questions, and surrounding yourself with other lifelong learners can help transform ordinary people into ‘Great Leaders.’
The HVAC industry faces challenges in 2024 from inflation, higher interest rates, and HFC production cuts. However, regulatory support for eco-friendly systems could provide growth opportunities, leading manufacturers to be optimistic about the year ahead.
Based on data from HARDI members participating in the monthly survey, sales were up by 4.5% in August. Sales growth for the previous 12 months, through August 2023, was 5.7%.