In This Podcast:
David Musial, president and CEO of Four Seasons Heating, Air Conditioning, and Plumbing, Chicago, talks about the importance of building trustworthy relationships with customers.
Q: Can you share a little bit about your HVACR background?
A: My background is in HVAC, I grew up in the business. I’m CEO and president of the company. Four Seasons has been a heating and air conditioning contractor for a little over 40 years. We added plumbing services about four or five years ago.
Q: Congrats on winning the Better Business Bureau’s Torch Award.
A: It’s a huge accomplishment for our company. It’s something we think offers us a third-party verification for the morals and ethics we share with employees, which trickles down to our customers. It means all the hard years of hard work have paid off. We don’t want to be the typical HVAC contractor; we want people to have a wonderful experience when they call our company. People are sometimes scared to invite you into their home; they don’t know what to expect. This shows that we can be trusted. You can rely on us to be open, honest, and ethical.
Q: How do you define marketplace ethics?
A: For me, it’s pretty simple. You only repair what needs to be repaired. You only do what’s in the best interest of the customer. You need to understand that the customer is No. 1. You need to make sure you’re looking out for their current and future needs. If you see something that may be a potential problem, present it that way. Don’t over-exaggerate it. Do what’s in the customer’s best interest regardless how busy or slow the company is.
David Musial, president and CEO
Four Seasons Heating, Air Conditioning, and Plumbing
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Publication date: 3/16/2015