In This Podcast:
Brian Horwitz, owner of Online Visibility Pros, Phoenix, and author of “HVAC Marketing Simplified,” talks about the ways HVAC contractors can benefit from Internet marketing and how to get started. Posted on Sept. 5.
Q: You’re a former MLB player. Tell us a little bit more about yourself.
A: The seven years I played professional baseball was a crazy time of my life. It’s not as glamourous as it’s made out to be. I did make it to the San Francisco Giants in 2008, but professional baseball provided me a lot of learning, soul searching, and understanding. It was tough financially. I was probably making less than $10,000 a year, which forced my wife and I to find a way to make money. So, we were looking for opportunities and we came across online lead generation and making sales on the Internet, which provided us a vehicle to take our lives to the next level.
Q: Can you tell us a little more about Online Visibility Pros and your role there?
A: Online Visibility Pros is a digital marketing firm I cofounded a few years ago with my wife, Krysti. We are a group of experienced, talented direct marketers dedicated to helping HVAC companies and other contracting businesses get their phones to ring while helping to increase the lifetime value to customers using proven marketing techniques and strategies like search engine marketing, social media marketing, and even email marketing.
Owner, Online Visibility Pros, Phoenix
To hear the rest of the conversation, click here.
Publication date: 9/29/2014