Contractor Pro Geothermal Series

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Homeowners put savings ahead of any other factor when it comes to considering whether to go geothermal. But they also put the initial cost of a system at the top of a list of concerns.

Smart driller-contractor alliances can help both parties do more business.

A comprehensive survey reveals the growing momentum of commercial geothermal HVAC, with one in four facility managers already adopting the technology and industry experts predicting continued expansion driven by tax incentives, energy efficiency, and technological advancements.

This just in: a recent geothermal study discovers what concerns homeowners have about geothermal, how long they expect contractors to take to get the job done, and where they are getting their information about the technology. Hint: YOU.

Even with promises of decades of heating and cooling at a fraction of the cost, why is geo still only 1% of the market?

A recent survey found that homeowners sorta kinda have some sort of knowledge on geothermal, and they sorta kinda are interested in installing geothermal. What is a contractor supposed to do with all this? How can they change indifference to acceptance?