Articles Tagged with ''HVAC sales''

Where Do You Think the HVAC Puck is Going to Be?

Skate to where your market is headed
Kyle Gargaro
Kyle Gargaro
October 30, 2017
When Wayne Gretzky was asked in an interview why he was so good, the Hall of Famer stated that he skated to where the puck was “going” to be rather than where the puck was at the time. And much like Gretzky, you should not necessarily be looking at what your market is demanding this week or even next month. Skate to where the puck is going to be.
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Sales Coaching

Sales Coaching Power: Rethinking Rewards and Consequences

Carrots and sticks can and will work
Al Levi
October 30, 2017
I’ve preached throughout the years that having objective standards, clear communicated goals, and known and practiced policies and procedures for everyone at the company is the best path for being fair. As people, we all want to feel we’ve been treated fairly, regardless if we’re getting a carrot or the stick as a reward or as a consequence.
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programmable thermostat

Get with the Program

Have consumers, the industry warmed up to programmable thermostats?
October 23, 2017
Programmable thermostats were first certified by Energy Star in 1995; however, they were removed from the government-backed program in 2009 because, on their own without proper programming, the U.S. Environmental Protection Agency (EPA) disqualified them as energy-saving products.
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Lyric T6 pro Wi-Fi thermostat

Smart Thermostats Boast Greener Benefits with Energy and Cost Savings

Energy conservation, connectivity, and communication are driving the market
Samantha Sine
Samantha Sine
October 23, 2017
It's no secret that the world is going digital. You check your bank account balance on your iPhone, pay your energy bill via email, and can tell Amazon Echo to play your favorite song — or adjust the temperature in your home — it's a digital world. So, thermostat manufacturers are keeping this trend in mind while developing products that will pique customers' interests.
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TECHNICIAN TRAINING

Home-performance Certifications Differentiate HVAC Contractors

Contractors with training credentials are more trustworthy to customers
Nicole Krawcke
October 23, 2017
As homeowners become increasingly aware of home performance and the benefits it offers, home-performance contractors must continue to find ways to promote and differentiate themselves from their competitors. Training and certification is a crucial differentiator, and it has the added bonus of making contractors more trustworthy to prospective customers.
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Dominate Your Competition with a Catchy Jingle

Are you utilizing the power of an effective jingle?
Samantha Sine
Samantha Sine
October 16, 2017
In my opinion, you recommend what you hear and what you know. It’s called top-of-mind awareness, and every business wants it. So, what’s an easy way to get it? By sticking out. And how can you stick out? With a catchy jingle.
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Car

Evapco Gives Away Brand-new Tesla

Winner announced at sales conference
October 13, 2017

Evapco recently held its 2017 Global Sales Conference where the company announced the newest products to complete Evapco’s full spectrum of global evaporative cooling solutions. Sales representatives from around the globe attended the conference.


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Steve Coscia

Supply House Personalities

Steve Coscia HS
Steve Coscia
October 11, 2017

While conducting research for a book, I uncovered two dominant supply house personalities. To best illustrate my point, I will begin by describing the actions of two supply house employees.


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Ron Ford

Summer Brings Sizzling Results

High temperatures, recovering economy boost contracting sales nationwide
Joanna Turpin
Joanna R. Turpin
October 9, 2017
Sales of cooling equipment increased this summer, according to the Air-Conditioning, Heating, and Refrigeration Institute (AHRI), whose combined June and July 2017 reports showed that U.S. shipments of central air conditioners and air-source heat pumps were up about 5.7 percent compared to units shipped during the same time frame in 2016.
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