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HVAC ContractingNewsHVAC Residential MarketHeat Pumps

HVAC Trends: Cold-Climate Heat Pumps

How new heat pump technology is reshaping installation and sales strategies

By Maria Taylor
March 25, 2026

As heat pump adoption accelerates, contractors must be prepared to do more than simply swap equipment. In this video, Zack Chapin, senior director, engineering - residential a/c at Midea America Corp., emphasizes the importance of proper load calculations, especially as contractors move from traditional gas systems to heat pump technologies. Manual J calculations and careful evaluation of building loads are critical to ensuring systems are properly sized and optimized. But technical accuracy is only part of the equation. Contractors also need to educate homeowners who may have outdated perceptions of heat pumps. Today’s systems are far more advanced than those from decades past, with major performance gains demonstrated through initiatives like the DOE Cold Climate Heat Pump Challenge. By clearly communicating efficiency improvements, cold-climate capability, and potential cost savings, contractors can build confidence and reshape the conversation. For all this and more, check out our latest video.

Read more about heat pumps.

Looking for quick answers on air conditioning, heating and refrigeration topics? Try Ask ACHR NEWS, our new smart AI search tool. Ask ACHR NEWS →

KEYWORDS: HVAC Trends Video Articles Trends in HVACR

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Maria Taylor is Senior Managing Editor for The ACHR NEWS. Maria holds a bachelor’s in English from Alma College and has worked in journalism since 2013. Contact her at 248-786-1741 or mariataylor@achrnews.com.

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