ACHR News
search
Ask ACHR NEWS AI
cart
facebook twitter instagram linkedin youtube
  • Sign In
  • Subscribe
  • Sign Out
  • My Account
ACHR News
  • NEWS
    • Breaking News
    • New HVAC Products
    • Featured Products
    • Manufacturer Reports
    • HVAC Data
    • Legislation
    • ACHR NEWS Centennial
  • RESIDENTIAL
    • Air Conditioners
    • Furnaces
    • Residential Heat Pumps
    • Ductless
    • Residential IAQ
    • Testing, Monitoring, Tools
    • Components & Accessories
  • COMMERCIAL
    • Air Handlers
    • Rooftop Units
    • Chillers and Cooling Towers
    • Commercial Heat Pumps
    • Boilers and Hydronics
    • VRF/Ductless
    • Commercial IAQ
  • REFRIGERATION
    • Refrigerants
    • Refrigerant Regulations
    • Leak Management
  • CONTRACTOR PRO
    • Geothermal
    • Homeowner Study
    • VRF and VRV Ductless
    • Unitary Trends
  • EDUCATION
    • Training and Education
    • Business Management
    • Service and Maintenance
    • Continuing Education
    • Market Research >
      • HVAC Brand Awareness Report
      • VRV, VRF, VRVZ Report
      • Unitary Trends Report
      • Water Heat Professionals Report
    • Webinars
    • Sponsor Insights
    • eProducts Info
    • White Papers
  • EVENTS
    • HVAC Contractor Forum
    • Industry Events and Webinars
  • MEDIA
    • Videos
    • AHR Expo 2025 Videos
    • Podcasts >
      • ACHR News Podcast
      • HARDI Podcasts
      • AHR Expo Podcasts
      • ACCA Podcasts
    • Interactive Spotlights
    • Quizzes
    • eBooks
    • HVAC Talkback
  • HVAC GROUP
    • ACHR NEWS >
      • Current Issue
      • Digital Edition
      • Subscribe
    • Distribution Trends
    • SNIPS NEWS >
      • Join SNIPS NEWS
    • Engineered Systems News >
      • Join ES News
    • HVACR Directory
    • Contests
    • Newsletters
    • Contact
    • Advertise
    • My Account
HVAC ContractingManufacturer ReportsNewsHVAC Residential MarketInflation Reduction Act

HVAC OEMs Help Contractors Cash in on IRA Incentives

New tools help dealers unlock billions in consumer rebates and tax credits

By Joanna R. Turpin
Carrier Unit with Contractors
IRA INCENTIVES: Carrier is offering numerous resources to help contractors identify how much a homeowner can expect to benefit from IRA incentives. (Courtesy of Carrier)
December 12, 2024
✕
Image in modal.

According to a recent study by The NEWS, public awareness of the billions of dollars in incentives available through the Inflation Reduction Act (IRA) remains low, with nearly 66% having no knowledge of or familiarity with the IRA’s HVAC incentives. This poses a challenge for HVAC contractors looking to sell more products with the help of these consumer incentives.

READ MORE ABOUT

• Inflation Reduction Act

• Incentives

To address this issue, HVAC manufacturers are stepping in to support their contractor-dealers with an array of tools and resources, including rebate calculators, marketing materials, training opportunities, and dedicated websites. With these resources, contractors can educate consumers about available incentives and confidently incorporate the various IRA rebates and tax credits into their sales presentations.

 

Carrier

Carrier is offering several resources that are designed to help contractors navigate and maximize the various rebates and credits available under the IRA and other state and local opportunities, said James Momperousse, energy and utilities sales manager at Carrier.

“All these resources make kitchen table conversations easier and empower contractors to correctly identify just how much a homeowner can expect to benefit.”

These resources include a federal rebates landing page, which breaks down the anticipated 25C tax credit that homeowners can anticipate receiving depending on the system, SEER2/EER2/HSPF2 rating, and more. Carrier also provides a rebate center website that pulls in the available rebates and tax credits per product, per zip code. The “up to $ in rebates” dropdown displays where the rebates are coming from, the purchase and claim date criteria, and what homeowners need to do to qualify (e.g., using a participating dealer or a local utility program). According to Momperousse, it’s a one-stop shop to help correctly predict how much a homeowner can benefit.

“Carrier also offers the EcoHome Program, which features strategic financing options available only through Carrier's network of experienced dealers,” said Momperousse. “For qualified buyers, this new program offers low-rate financing on eligible high-efficiency products. Consumers may also qualify for additional savings with Carrier's Cool Cash seasonal program, offered by most Carrier factory-authorized dealers.”

 

Johnson Controls

Today’s homeowners have access to an unprecedented number of rebates and incentives to reduce the cost of high-efficiency home comfort systems, said Ken North, director of channel development and strategy at Johnson Controls.

Looking for quick answers on air conditioning, heating and refrigeration topics? Try Ask ACHR NEWS, our new smart AI search tool. Ask ACHR NEWS →

Johnson Controls Contractor with Customers.

NAVIGATING OPTIONS: By educating customers before and during the sale, contractors can help homeowners navigate their options. (Courtesy of Johnson Controls)

“For contractors, these programs present a tremendous opportunity for sales growth. By educating customers before and during the sale, contractors can build an advisor relationship with homeowners who may need help navigating their options.”

To assist in this process, Johnson Controls has developed a web-based resource hub available to both contractors and homeowners. In their Inflation Reduction Act Guidebook, contractors will find a straightforward reference for all currently available programs, said North. The guide details federal tax credit programs, links to a local savings database, outlines product eligibility, and provides strategies to maximize cost-savings such as stacking incentives with utility and manufacturer rebates.

“We understand that some homeowners may feel these programs are out of reach because of the initial investment cost,” said North. “To help contractors overcome this challenge, we’ve simplified our financing options with a quick application process and programs that offer homeowners fixed monthly payments.”

North added that many homeowners start their buying journey with online research, so it’s important for contractors to leverage their expertise even before a customer steps through the door. To that end, Johnson Controls has equipped its partners with web- and social media-ready content that can be easily branded and leveraged as part of their marketing strategy.

“Contractors can also enhance their sales skills and high-efficiency system knowledge with courses available through Ducted Systems Academy,” said North. “This state-of-the-art training offers a suite of virtual and in-person classes designed to help contractors navigate challenging sales situations and hone their knowledge of IRA-eligible, high-efficiency equipment.”

 

Lennox

“Since the enactment of the IRA in 2022, Lennox has continued to be a leading provider of dealer education and tools that ensure dealers and homeowners are receiving maximum incentives available under the IRA, by providing innovative, energy-efficient, home comfort solutions and subsequent savings,” said Valerie Mastalka, director of loyalty and promotions at Lennox.

Lennox Contractor.

PROPER TOOLS: Lennox provides dealers with all the education and tools needed to maximize homeowner incentives under the IRA. (Courtesy of Lennox)

For example, the LennoxPros.com website serves as a live resource for dealers to access tax credit certificates, information on the Home Improvement Credit, as well as the 2023 HVAC Tax Credit Amendment. The Lennox Rebate Center also offers dealers and homeowners current information on the High-Efficiency Electric Home Rebate Program (HEEHRP) and the Energy Efficient Home Improvement Tax Credit (25C) through the third-party platform EcoRebates. It also explains how these tax credits apply to Lennox products.

“These resources can help dealers and homeowners maximize their benefits when purchasing qualifying Lennox products,” said Mastalka. “Lennox also hosts their annual conference, Lennox LIVE, to educate HVAC dealers on available rebates, incentives, and resources available to homeowners as well as the latest industry technologies and insights.”

 

Mitsubishi Electric Trane HVAC US (METUS)

METUS is focused on educating contractors, homeowners, and anyone in the HVAC industry about the benefits of heat pumps and the resources available — like tax incentives and rebates — to make installation a reality, said Michelle Robb, senior director of growth excellence at METUS.

METUS Contractor and Customers.

HEAT PUMP BENEFITS: METUS is focused on educating contractors and homeowners about the benefits of heat pumps, as well as the available tax incentives and rebates. (Courtesy of Mitsubishi Electric Trane HVAC US)

“We are creating toolkits for contractors, designed to help them communicate the benefits of heat pumps and planned IRA incentives to consumers,” she said. “METUS has also dedicated a section on our website to inform about available tax incentives through the Inflation Reduction Act. It provides up-to-date information related to the program, including the benefits of installing all-climate, all-electric heat pump solutions.”

For contractors who are concerned about carrying a loan while waiting to be reimbursed under the IRA, financing programs are available to help bridge the gap and ensure timely reimbursement. For example, both eli and National Energy Improvement Fund (NEIF) offer contractor financial programs, a rebate bridge, and factoring, which ensures contractors receive their payment — minus fees — within a week of job completion, said Robb.

“METUS is also working with a financial institution to set up low-cost loans for members to bridge the cost gap if needed. This group works primarily with low-to-moderate-income households and strives to increase energy efficiency.”

As part of its broader mission, METUS is also focused on training installation contractors to meet the growing demand for electrification. For example, METUS holds regular meetings with distributors and contractors in California, a leader in energy-efficient heat pump installations, to share information about available incentives and learn how they are being implemented.

Robb also noted that METUS recently received the Department of Energy's (DOE’s) Energy Skilled recognition for its Residential Heat Pump Installation and Comfort Advising training program. This designation affirms METUS’s commitment to reducing fossil fuel use and supports contractors in helping homeowners make energy-efficient, environmentally friendly updates.

 

Trane

Trane offers a suite of tools to help dealers navigate and maximize the various rebates and tax credits available under the IRA, said Josef Hejda, electrification commercialization leader at Trane. He noted that these resources are designed to streamline the process of identifying, applying for, and stacking rebates and tax credits, to help dealers fully leverage the financial incentives available.

Trane Contractor with Customers.

PROPOSAL BUILDER: Trane dealers have access to a proposal builder tool that helps them create detailed proposals for their clients. (Courtesy of Trane)

For example, dealers have access to a proposal builder tool that helps them create detailed proposals for their clients.

“This tool includes information on eligible equipment, potential energy savings, and available rebates and tax credits,” said Hejda. “By incorporating this information into their proposals, contractors can provide a clear picture of the financial benefits to their clients.”

Contractors also have access to training sessions and educational materials from Trane to help them understand the specifics of the IRA and how to utilize the available rebates and tax credits, said Hejda. These programs cover topics such as eligibility requirements, application processes, and best practices for maximizing incentives.

Trane’s Dealer Calculator tool, developed in conjunction with dealers, enables contractors to easily identify and compare systems that qualify for incentives and use custom inputs, like pricing, to help develop their selling approach, added Hejda. The tool also provides visibility to different scenarios, keeping homeowner price and profitability in mind.

In addition, Trane offers marketing materials to help contractors promote energy-efficient HVAC systems, as well as the available rebates and tax credits. The Trane Offers, Rebates, and Tax Credit webpage gives customers access to incentive details, manufacturer certificates, and guidance on claiming the 25C Tax Credit.

“By leveraging these tools and resources, contractors can more effectively navigate the complex landscape of rebates and tax credits under the Inflation Reduction Act, ultimately providing greater value to their clients and growing their businesses,” said Hejda.

KEYWORDS: homeowners incentives rebates for HVACR Training Programs

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

 

Tn joanna 2017
Joanna Turpin is a Senior Editor at The ACHR NEWS. She can be contacted at 248-786-1707 or joannaturpin@achrnews.com. Joanna has been with BNP Media since 1991, first heading up the company’s technical book division before moving over to The ACHR NEWS, where she frequently writes about refrigerants and commercial refrigeration. She obtained her bachelor’s degree in English from the University of Washington and worked on her master’s degree in technical communication at Eastern Michigan University.

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • HVAC-enrollment

    The Trades Are Back: HVACR Programs See Nearly 30% Enrollment Spike

    A new wave of future technicians is entering the pipeline.  
    News
    By: Matt Jachman
  • 2025 Top 40 Under 40

    2025 Top 40 Under 40 HVACR Professionals List

    The 11th annual Top 40 Under 40 list highlights those...
    News
    By: Hannah Belloli-Oster
  • LG Ductless Mini-Split Systems

    The 9 Types of Heat Pumps

    As the U.S. moves toward electrification, heat pumps are...
    Heat Pumps
    By: Joanna R. Turpin
Subscription Center
  • Create an Account
  • Start a Subscription
  • Manage My Account
  • Sign Up for Newsletters
  • Visit Customer Service
  • Update Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to The News audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of The News or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Piggy Bank
    Sponsored byWatercress Financial

    Energy Prices, Inflation, and HVAC: What Today’s Homeowners Care About

  • Refrigerated Food
    Sponsored bySolstice Advanced Materials

    R-455A Refrigeration: A Cold Storage Solution for the Future

  • Airex Rooftop Units
    Sponsored byAirex Manufacturing Inc

    Consolidating Roof Penetrations: A Growing Trend in Multifamily HVAC Design

Popular Stories

HVAC-Price-Increase-graphic

HVAC Price Increase List: June 2026

Trump-Section-232.jpg

Trump Reduces Section 232 Tariffs on HVAC Equipment to 15%

R410A-Refrigerant-Cylinder.jpg

Refrigerant Recovery is a Revenue Opportunity

Heat-pump-cutaway.jpg

PFAS Rules and A2L Building Codes Continue to Evolve

Kroger.jpg

Kroger to Spend $100 Million to Reduce Refrigerant Leaks

View The ACHR NEWS
Centennial Anniversary Timeline

The ACHR News Timeline Chart
Submit a Letter
Submit a letter to our editors.

Events

November 6, 2025

Next-Gen Data Center Cooling: HVAC Innovation and Real-World Solutions

On Demand As AI workloads and high-density computing push traditional cooling methods to their limits, the data center industry is accelerating the adoption of next-generation HVAC technologies.

June 17, 2026

Decarbonization Without Disruption

This webinar will explore practical HVAC decarbonization strategies that minimize disruption while maximizing long-term performance and ROI.

View All Submit An Event

Poll

Summer Staff

Are you fully staffed for the summer season?
View Results Poll Archive

Products

BNI Mechanical/Electrical Square Foot Costbook, 2026 Edition

BNI Mechanical/Electrical Square Foot Costbook, 2026 Edition

See More Products
A2L Refrigerants - Free Webinar - May 21, 2026

Related Articles

  • HVAC Contractors Cash in on Sports Sponsorships

    See More
  • HVAC Contractors Cash in on Home IAQ

    See More
  • The IoT gives consumers the ability to remotely control and manage devices as well as improve energy efficiency through connectivity to demand-management applications.

    Contractors Prepare to Cash in on IoT Buzz

    See More

Events

View AllSubmit An Event
  • June 9, 2026

    Before You Go All In on AI: Set Up Your Business to Actually Win

    On Demand In this webinar, we'll walk you through exactly what to get in place before you add AI to your business. You'll leave with a clear picture of where you stand today and a practical action plan to set yourself up for real results.
  • August 21, 2025

    What the Big Beautiful Bill Means for HVAC Contractors

    On Demand In this webinar, we will take a look at the elimination of the residential and commercial HVAC tax incentives and how contractors can navigate this new landscape.
View AllSubmit An Event

Related Directories

  • Carrier Corp. (Manufacturer)

    Carrier's residential product innovations include advanced communicating controls and thermostats, high efficiency split system air conditioners and heat pumps, ductless split systems and much more.
  • Johnson Controls (Software/Video)

    As the global leader in smart, healthy and sustainable building technology, we are reimagining building performance to better serve people, places and the planet.
  • Lennox Residential HVAC

    Air is Life. Make it Perfect. Lennox Residential offers the quietest and most efficient HVAC units and Indoor Air Quality products on the market.
×

Sign Up. Stay Informed.

The #1 trusted source for the HVACR industry since 1926

SUBSCRIBE
  • RESOURCES
    • Advertise
    • Contact Us
    • Advisory Board
    • Classifieds
    • Submit a Letter
    • Directories
    • Store
  • ACCOUNT CENTER
    • Create an Account
    • Start a Subscription
    • Manage My Account
    • Sign Up for Newsletters
    • Visit Customer Service
    • Update Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing