LAS VEGAS — Fujitsu General America Inc. hosted its second annual TSA (technical service advisor) Conference, this time in Las Vegas. 

“The TSA Conference is a team-building event between the distributor support staff and Fujitsu,” said Victor Gomez, Fujitsu’s vice president of operations.  “It enables both parties to work together as one team to deliver the support that matters most to their contractor.” 

More than 200 service advisors from Fujitsu’s rep and wholesaler network attended the three-day event at the South Point Hotel and Casino.  This year’s theme was Service Innovation.

Attendees were impressed with the level of positive change that resulted since the first TSA conference, specifically the addition of hands-on training. Communication lines were improved, new tools were introduced, and collaboration took place on the programs, product, and software used by wholesalers. 

“Building on last year’s momentum, our goal this year was to empower the TSAs to create brand loyalty thru the support that we provide,” continued Gomez.  “We’ve given them the same resources we use internally, enhancing how they communicate and how their customers perceive our brand.”

Attendees learned about improvements at Fujitsu’s tech support call center, new trouble shooting tools, new product, and marketing programs. 

“Complexity is accelerating within our industry,” said Andy Armstrong, Fujitsu vice president of Sales and Marketing. “Going forward, everyone in our channel will need to navigate refrigerant changes, labor shortage, strategic electrification, etc. So Fujitsu is investing in our wholesalers to ensure that we’re partnered with the best TSAs in the industry. This will position our company for success in the coming years.”

“We’re very appreciative for the level of interest and participation we received from our TSAs across the country,” said Fujitsu president and chief operating officer, Matt Peterson. “We appreciate the opportunity to strengthen our team and have a lot of fun in the process.”

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