This website requires certain cookies to work and uses other cookies to help you have the best experience. By visiting this website, certain cookies have already been set, which you may delete and block. By closing this message or continuing to use our site, you agree to the use of cookies. Visit our updated privacy and cookie policy to learn more.
This Website Uses Cookies
By closing this message or continuing to use our site, you agree to our cookie policy. Learn More
This website requires certain cookies to work and uses other cookies to help you have the best experience. By visiting this website, certain cookies have already been set, which you may delete and block. By closing this message or continuing to use our site, you agree to the use of cookies. Visit our updated privacy and cookie policy to learn more.
Subscribe
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • Magazine
    • Current Issue
    • Digital Edition
    • Archives
    • HVACR Directory
    • Subscribe
    • Submit a Letter
  • Market Sectors
    • Residential Market
    • Light Commercial Market
    • Commercial Market
    • Refrigeration
    • Indoor Air Quality
    • Ventilation
    • Components & Accessories
    • Residential Controls
    • Commercial Controls
    • Testing, Monitoring, Tools
    • Services, Apps & Software
    • Standards & Legislation
    • Internet of Things
  • Extra Edition
    • Service & Maintenance
    • Technical
    • Business Management
    • Web Exclusive
  • News
    • Breaking News
    • FYI
    • Newsline
    • Green Building
    • Service Market
    • New Construction Market
    • Training & Education
  • Products
    • HVACR Directory
    • What's New
    • Dealer Design Awards
  • Columns
    • Opinions
    • Guest Blog
    • Guest Column
    • Duct Dynasty
    • Hydronics Zone
    • The Coach’s Blog
  • Exclusives
    • Energy Management
    • Calendar of Events
    • Manufacturer Reports
    • Regional Reports
    • Training Track
    • Continuing Education
    • Dot Comment
    • Online Poll
    • The NEWS HVACR Quiz
  • More
    • HVACR Directory
    • The NEWS eNewsletter
    • FROSTlines
    • Classifieds
    • Market Research
    • Custom Content & Marketing Services
    • HVACR Industry Store
    • eProduct Info
    • Editorial Calendar & Editor Assignments
    • Sponsor Insights
    • Marijuana Market
  • Multimedia
    • Videos
    • Podcasts
    • Photo Gallery
    • Interactive Product Spotlights
    • Webinars
    • eBooks
    • NEWS app
  • Distribution Trends
  • Contact
    • Contact
    • Advertise
Home » LG Takes Requests, Delivers Multi V 5
HVAC Breaking News News

LG Takes Requests, Delivers Multi V 5

LG AHR
January 15, 2019
KEYWORDS AHR expo / hvac industry news / hvac news briefs
Reprints
No Comments

ATLANTA  — The AHR breakfast presentation kicked off with Kevin McNamara, senior vice president and general manager, Air Conditioning Technologies, LG Electronics USA, describing how consumers might see an entire wall of VRF units at an outlet in Europe, while there might be just a few units here in the U.S. However, he sees the U.S. as finally being past the tipping point now for broader acceptance, announcing that LG will be “investing very heavily here in the U.S. to make clear what we can do for our customers.”

The manufacturer’s Multi V5 was in the spotlight, designed to do away with the occasional perception that VRF is more suited for cooling than heating.

“We waited until we could perfect the application,” said McNamara. The team wanted to “make sure that a 12-ton unit at 22F is going to give you 12 tons, and not at the cost of 20 tons.”

Carl Barnard, director, control sales, noted that 90 percent of U.S. buildings are under 150,000 square feet, representing a large opportunity to reach owners looking to improve performance and offer them a single-source solution. Barnard declared that while so many people are still “flying blind” regarding their assets’ activity, there’s no need anymore, and that this paradigm shift is underway. In that regard, LG will use LG AI and ThinQ cloud resources to manage data, all while using open APIs.

Donald Decker, director, owner sales, expects big things from an expanded sales team that can use more industry-specific terms to talk about solutions with clients working in particular sectors. He sees the three key markets as health care, retail, and hospitality – all perfect, he said, not only for VRF but for other LG offerings in solar, TVs, appliances, and energy storage.

Decker said that “owners are getting savvier” regarding the design and construction processes. That tied into McNamara’s comment that 80 percent of what their team does originates from customers coming to them and saying, “Hey, can you guys do this? …” In fact, he said that market feedback drove the Multi V 5, with heat recovery a key and the 5-ton unit hitting the “sweet spot” for meeting many needs in the U.S. market.

McNamara concluded by predicting great growth in the schools sector, observing that these settings are perfect for VRF and the company is well positioned for success there.

Publication date: 1/15/2019

Want more HVAC industry news and information? Join The NEWS on Facebook, Twitter, and LinkedIn today!

Subscribe to The NEWS

Related Articles

LG Electronics Listens to HVAC Contractor Feedback, Delivers Comfort With Multi V 5

Wednesday, Jan. 28, 2004: LG Electronics Features Multi V System

Multi V Sync-II

LG: Duct-Free Multi-Zone Systems

Related Products

Fans and V-belt Drives

ACHR News March 5, 2018, Issue

ACHR News November 5, 2018, Issue

Distribution Trends October 2018 Issue

Related Events

Introduction to M&V

Taking Energy Solutions to the Next Level: Selling Efficiency Effectively

HVAC Pavilion at TEKNO

Air Conditioner Installation Optimization Training

Related Directories

LG Electronics USA Inc.

LG Electronics

Southwire Co. LLC

Klein Tools Inc.

You must login or register in order to post a comment.

Report Abusive Comment

Subscription Center
  • Subscribe
  • Online Registration
  • E-Newsletters
  • Subscription Customer Service
  • Mobile App

More Videos
NEWS HVACR Quiz

Events

September 26, 2018

Opportunities and Challenges with Handling Flammable Refrigerants

On Demand Refrigerant Safety Classes A2L and A3 have a very low GWP, making them a strong, long-term solution for many HVACR applications. However, these refrigerants are classified as mildly flammable and highly flammable respectively. This flammability class raises safety and compliance concerns. This webinar will help you understand these classes, along with the opportunities these refrigerants can offer.

March 13, 2019

Celebrate with us at the ABCO EXPO 2019 March 13

“CELEBRATING 70” at ABCO EXPO on March 13, 2019 will mark ABCO HVACR Supply + Solutions’ launch as a dedicated resource, innovator and educator for Heating, Ventilation, Air Conditioning and Refrigeration customers and manufacturing partners.
View All Submit An Event

Poll

Ductless Products

Do you install ductless products?
View Results Poll Archive

Products

"More & New" HVAC Spells Wealth - book

"More & New" HVAC Spells Wealth - book

See More Products
The NEWS - ACHR - Logo The NEWS - ACHR - Digital Edition
Digital Edition

ACHRNEWS

The ACHR News -  February 18, 2019

2019 February 18

The AHR Expo is the largest event in the HVACR industry, offering educational sessions, award-winning products, and networking opportunities galore. It’s impossible for attendees to see everything, but you can check out some of the highlights in this issue of The NEWS.

View More Subscribe
  • Resources
    • Submit a Letter
    • Submit a Press Release
    • Mechanical Group
    • List Rental
    • Reprints
    • eProduct Info
    • Survey And Sample
    • Privacy Policy
  • Want More?
    • Subscribe
    • Connect

Copyright ©2019. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing