DALLAS — Lennox Commercial is taking its light commercial products on the road with new “Innovation Trucks,” bringing customers the opportunity to view and interact with the company’s latest HVAC technologies.
Lennox converted commercial box trucks into mobile showrooms to exhibit products for customers across the country. Outfitted with interactive and informative displays, customers can personally experience Lennox Commercial’s most advanced and efficient products.
“Our vision is to give customers a better picture of how Lennox Commercial will be a solution for them,” said Mike Walker, vice president of sales, Lennox Intl. Inc. “Seeing the products firsthand allows customers to go beyond a concept to truly visualize how the products can work in their projects.”
The Innovation Trucks provide a great overview of Lennox Commercial products for the market, featuring the latest advancements in Lennox VRF, ultra high-efficiency rooftop technologies, and commercial controls. Each truck features mounted, high-definition monitors and touchscreen tablets loaded with how-to videos and overviews of Lennox’s proprietary apps designed to support commercial customers.
“The Lennox Commercial product portfolio has never been more robust,” said Cindy Sparrow, vice president of marketing and product management, commercial. “Nothing speaks to how innovative the lineup is until you have a chance to view and interact with the products and innovative technology directly. We are giving our customers an opportunity to engage and learn about our premium products by bringing them directly to their doorsteps.”
For more information, contact a local Lennox Commercial sales office or visit www.lennoxcommercial.com.
Publication date: 10/17/2016