“While the majority of the tags, labels, and digital projects we produce are custom in nature, providing customers with photos of printed pieces helps them work through and consider options for their project,” said Rita Horstmeier, sales/marketing manager at Badger. “Photos of actual products with tags and labels attached provide an even more effective visual for our customers.”

Frequently visited portions of the site have been maintained including the tag size guide, tag and label quote request forms and ordering checklists, and label unwind styles. One area gaining in visits is videos: tags, labels, and finishing. These two-minute or so videos offer a virtual tour of Badger and are now found in a central access area called Resources.

This year marks the 80th anniversary of the company and current vice president, Dale Jacoby, remarked, “We recognize what a milestone this is for any company and acknowledge the integral part our dedicated employees and long-standing customers have played in that success. We are even more excited to report that sales this fiscal year are already on par to exceed last year, which was also a record for us. Looks like we’ll be here for the next 80 years.”

For more information, visit www.badgertag.com.

Publication date: 9/7/2015

Want more HVAC industry news and information? Join The NEWS on Facebook, Twitter, and LinkedIn today!