PORTLAND, Ore. — According to a new report by Allied Market Research, “Global Data Centre Cooling Market (Solutions, Verticals, User Type, and Geography) Size, Share, and Forecast, 2013-2020,” the data center cooling system market is forecast to grow significantly. According to research, temperature controls and air conditioning at data center sites together consume about 50 percent of the overall power in a data center. The need to optimize overall infrastructure budgets is driving the need for efficient data center cooling.

Market growth is primarily driven by factors, such as the need to increase efficiency of the data center, rising volume of digital data, and technological advancements. However, frequent power shortages in developing countries are a serious restraint in the functioning of a data center and its cooling systems. The advent of cooling solutions compatible with conventional data centers presents an opportunity for the data center cooling market to grow.