Oct. 16, 2014: Lochinvar Launches VIP Contractor Program
Grand Prize Is Four-Day Getaway Prize Package, the Nashville Experience
LEBANON, Tenn. — Lochinvar has announced the opening of its 2014-2015 VIP Contractor Program. The program offers participating contractors numerous ways to earn prizes for installing Lochinvar residential boilers.
Throughout the year, approved VIP Contractors will receive a Visa Reward Card for every eligible product they register. Qualified products include the high-efficiency Knight, Solution, and Cadet boilers, and also the Squire indirect water heater.
A mail-in VIP Contractor Registration Card is shipped with each of these products. Contractors can also register purchases at KnightHeatingBoiler.com. For every eligible boiler registration, the VIP Contractor will receive a Visa Reward Card pre-loaded with $25 value. Each registration of the Squire indirect water heater will earn a card pre-loaded with $10 value.
In addition to the gift card rewards, approved VIP Contractors are entered into a monthly drawing for Lochinvar’s annual four-day getaway prize package, the Nashville Experience. The all-expenses-paid trip for two includes tickets to the world’s largest country music festival in June 2015. Winners and their guests will stay at Nashville’s Omni Hotel. As part of the Nashville Experience, the winning VIP Contractors will also tour Lochinvar’s world headquarters and take part in a round-table discussion where they can share insights and information with Lochinvar executives.
VIP Contractors can also compete to win spots on the Nashville Experience through the VIP Installation Showcase. Accessed via Lochinvar’s Facebook page, as well as at KnightHeatingBoiler.com, the VIP Installation Showcase offers a platform where participants can share photos of their installations and check out other contractors’ recent work. From October 2014 through April 2015, approved contractors can upload a photo and brief description of any eligible boiler installation to the contest interface. Once an entry has been submitted, it is featured in a gallery where Facebook users can vote for their favorite installations. Each month of the Showcase, the top three entries with the most votes are selected as finalists, and a panel of Lochinvar judges chooses the winner.
The seven monthly Showcase winners, along with the seven contractors randomly selected in the monthly drawings, will be joined on the Nashville Experience by two overall top-performing VIPs for a total of 16 winners of the grand prize package.
Offering yet another chance for participants to be rewarded for their installations, a new component of this year’s program is the addition of runner-up winners in the VIP Installation Showcase. Each month, the entry with the second-most votes will win a $250 Visa Reward Card.
“We’re very excited to kick-off this year’s VIP Contractor Program,” said Marc Heffner, director of marketing, Lochinvar. “Not only does the program give us the chance to reward our loyal partners for their hard work and dedication, it also allows us to see first-hand their impressive installations, interact with them throughout the heating season, and celebrate their accomplishments during the Nashville Experience.”
To learn more about the program and register, visit www.knightheatingboiler.com.
Publication date: 10/13/2014