YORK, Pa., and KETTERING, Ohio - York and GE Money, the consumer lending unit of General Electric Co., announced a private-label credit card program for residential HVAC equipment. The GE Money Home DesignSMprogram lets homeowners use their Home Design card to purchase any of York’s HVAC products, which include the York, Coleman, and Luxaire brands.

“Often the purchase of a heating or air conditioning unit is an immediate need, and the Home Design program gives our customers financial flexibility at a very important time,” said Mike Simpson, manager of distributor development for York.

“We are excited to partner with York in providing this flexible service offering,” said Bruce Christensen, vice president and general manager of GE Money’s home improvement division. “The Home Design program presents customers with a new way to budget and pay for purchases through our competitive rates and promotions.”

Consumers can find an approved dealer in their area via GE Money’s online business locator. The application process is fast and easy, with credit decisions occurring within seconds.

As part of the program agreement, York dealers use GE Money’s web-based finance management portal, Business Center.

Publication date:06/21/2010