ST. LOUIS - Emerson Motor Technologies is setting new delivery standards with its on-demand production processes at the company’s Customer Service Center in Southaven, Miss. Motors produced on the new Ready Line for integral-horsepower motors, and the FastFlex Line for fractional-horsepower motors, are built on demand as individual customer orders are received. Both lines offer turnaround times of two days or less, the company said.

“We listened to our customers’ needs and completely changed our business model to meet those needs,” said Ken Poczekaj, president of Emerson Industrial Motors. “Our customers wanted shorter lead times, fast access to a broader range of motors, and reduced inventory requirements. To meet these challenges we developed a Lean Enterprise Process, with production based on actual demand rather than a forecast.”

“The traditional process in our industry has always been to forecast demand, manufacture to that forecast, then wait for your customers to order, hoping you guessed right,” said Scott Nieberle, vice president of sales and marketing, Emerson Industrial Motors. “When a customer wanted a motor that wasn’t in stock, the lead time was several weeks at best. The Ready Line has changed all that.”

On the new line, fractional-horsepower motors are produced on-demand in as little as 24 hours, the company said. Custom nameplates are generated and affixed, rotation can be reversed, and packaging can be customized. The FastFlex Line has a capacity of 400 motors per hour.

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Publication date:06/11/2007