MADISON, WI — The Gustave A. Larson company, a major hvacr parts distributor with 24 Midwest locations, recently launched its B2B website, The site gives customers 24/7 online access to order placement, inventory, and invoice and purchase order information.

“By having Larson-specific marketing programs and value-added services, customer specific pricing, and portals to Larson’s major suppliers at their fingertips, business owners will be able to more efficiently run their business,” said the company.

Publication date: 11/19/2001