Nichole Gunn is the CEO of Extu, a Titan 100 honoree and board member, and one of the few women leading at the intersection of channel tech, incentives, and partner marketing. With over 20 years of experience, she builds high-performing teams and drives growth through technology, data, and ROI-focused strategies. Under her leadership, Extu serves 3,500+ partners, delivering award-winning content marketing that moves the needle. Nichole regularly speaks on the future of incentives, AI in distributed networks, and the importance of representation and visibility in leadership. Extu is backed by Capstreet, a Houston-based private equity firm that partners with software and tech-enabled services companies.
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