Mike O'Grady

Mike O'Grady is Owner of Sales-Psychology, 732-725-9200

Articles

ARTICLES

Let Your Customers Buy the Way They Buy

Mike O'Grady
January 24, 2011
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Do you hear statements like the following on a regular basis? “What’s wrong with that lady? Her furnace is 25 years old and she won’t even consider replacement.” If your service technicians and sales team are frustrated, it’s time for a new philosophy when it comes to communicating with homeowners.
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