"Coleman outfits its dealers with an outstanding array of tools, services, and products that support their independence and encourage their success," said Mickey Smith, Coleman brand marketing manager. "The new Image Archive is easy to use and will enhance the marketing efforts of our Liberties dealers, enabling them to produce customized ads and brochures at their own convenience."
The Liberties Program is designed to provide cost-effective services to help participating dealers manage their businesses. Features of the program include special leasing options, financial programs, professionally designed sales and marketing tools, training programs, and employee benefits.
Coleman is a brand of HVAC equipment marketed by the Unitary Products Group of York International Corp. For more information, visit www.colemanac.com.
Publication date: 05/09/2005