Dean Grunseth was promoted to vice president of commercial. He brings more than 37 years of HVAC industry experience to the position. Since joining WaterFurnace to help launch its commercial segment, he has worked closely with reps in the field during his tenure as commercial sales manager for the western region. His hands-on approach and track record of supporting rep success position him well to continue advancing the commercial network, the press release said.

The promotions follow the retirements of Bruce Cole, former vice president of residential sales and marketing, and Paul Selking, former vice president of commercial sales and marketing. Both played important roles in advancing their respective segments and contributing to the company’s long-term success, the press release said.

“These leadership appointments position us well for the future as we continue to build on our momentum and deliver innovative geothermal and water-source heat pump solutions,” said WaterFurnace CEO John Thomas. “Just as importantly, they reinforce our commitment to supporting our customers with the leadership, resources, and direction they need to succeed in a rapidly evolving market.”