HOUSTON—Louis (Lou) J. Laroche, a 35-year industry veteran of the HVAC industry, retired from HVACR product manufacturer RectorSeal® Corp., Houston, May 30. He served the 77-year-old company as national accounts and regional sales manager.
Laroche was influential in advertising, marketing and sales as either a national sales manager or vice president of sales/marketing for six HVAC industry-related companies throughout his career.
“Lou has been a phenomenal and talented asset to RectorSeal as he has literally done it all in the HVAC industry,” said Sean Holloway, national sales manager-HVACR, RectorSeal. “Lou’s tact for business relationships is what we should all strive toward in our careers.”
“Lou brought with him an unparalleled level of sales, marketing know-how and methodology together with easy access to the HVAC industry’s movers and shakers, and within a few weeks of joining us, he became my strong right hand,” said Gerry Spanger, RectorSeal’s director of sales for engineered products. “From that time on, we enjoyed a steady growth in both sales and visibility, culminating in our acquisition by RectorSeal.”
Laroche was also an Air-Conditioning Heating & Refrigeration Institute member and a chairman in both the trade association’s humidification and filtration sections.
His retirement will include travel with his wife Denise, while reading and performing some part-time consulting services from his home in Granger, Ind.
Dave Isenbarger is assuming Laroche’s national accounts and regional sales manager position in RectorSeal’s Mid-America region, which includes territory encompassing Florida to North Dakota and as far east to Ohio.