Cohn & Wolfe will act as the CIPH’s agency of record, implementing a national public awareness campaign promoting the importance of plumbing and hydronics, in addition to providing day-to-day public relations counsel and communications support.
“Cohn & Wolfe has a long-standing tradition of using strategic, creative, and impactful communication to elevate the profile of everything from products to professional organizations,” said David Gordon, Cohn & Wolfe managing partner. “CIPH is a great association with an unwavering commitment to support its members through advocacy, cost-effective marketing, and continual training. They’re already doing great things in the field of plumbing and heating, and we’re proud they’ve picked us to help spread the word.”
Publication date: 01/23/2012