TROY, Mich. -The NEWShas launched its 2010 Dealer Design Awards (DDA) microsite with a new Reader’s Choice Competition as well as a monthly product giveaway.

The Reader’s Choice Competition is an interactive bracket competition that pits this year’s winning products against each other in one final showdown. Visitors can vote for their favorite products over several rounds. A final champion will be declared and highlighted in a future issue ofThe NEWS.

Covering 14 different product categories, each winning entry has a place in the site’s main attraction - the Dealer Design Product Collection. This graphic gallery holds product photos, descriptions, and manufacturer contact information. Users can choose a product from a thumbnail lineup and instantly learn about it in the viewer.

Visitors also will have a chance to win different products from the DDA competition in the monthly product giveaway. The first month’s product is the Sanuvox R+ In-Duct UV Air Purification System from Sanuvox Technologies Inc. This unit’s high-efficiency patented design destroys airborne bio-chemical contaminants while providing important user information on the 3-inch back-lit LCD display.

Participants may enter the product giveaway once daily to increase their chances of winning.

To access the microsite, go

Publication date:07/12/2010