ATLANTA - Rheem announced that it has unveiled a newly redesigned Website at that encompasses all of the company’s HVAC and water heating products. Interactive features such as a home comfort tour familiarize visitors with the company’s full line of heating, cooling, water and pool heating, air purification, smart system controls, and whole-house standby generator products, while geographic mapping software creates a personalized user experience.

“As the only manufacturer that conditions both water and air for better living, Rheem has designed the new to be a whole-home resource for homeowners,” said Ed Raniszeski, corporate director marketing communications. “With an increasing number of shoppers doing online pre-purchase research, it is important that is a valuable, easy-to-use resource for homeowners as well as a complete information source for distributors, agents, contractors, builders, and specifiers.”

The unified Website includes a new simplified product browser. The new Rheem “Comfort Tour” feature uses interactive video to familiarize visitors with the complete collection of Rheem whole-home comfort solutions. The site also recognizes each visitor’s geographic location in order to provide customized recommendations, such as region-specific limited time special offers or identifying local Rheem contractors.

For more information, visit

Publication date:08/31/2009