TROY, Mich. - A free hour-long Webinar - “Selling Geothermal in Today’s Economy: In Demand and Good for Your Bottom Line” - will take place on May 20, at 1 p.m. EDT.

With the recently announced tax credits, the continued demand for energy efficiency, and the need to go green, this is the best time to sell geothermal. Phil Albertson, WaterFurnace International vice president of residential sales and marketing; Philip Jeffers, Energy Design Systems president; Todd Zeplin, Collier’s Heating and Air Conditioning owner; and event moderator, Mike Murphy, editor-in-chief of The NEWS will be on hand to help the audience learn how to take steps to boost the bottom line.

Geothermal renewable technology has garnered tremendous interest in the last few months.

During this exceptional learning opportunity, WaterFurnace, in conjunction with The NEWS, will host the first in a series of Webinars that will discuss why and how to sell green technology, and how becoming a WaterFurnace dealer provides the opportunity to create increased profitability by not having to compete to be the lowest bidder.

The event will be archived for 12 months for your viewing, but you must register prior to May 20.

Attendees can submit questions during the Webinar that will be answered by the panelists.

Register at

Publication date:05/11/2009