Nov. 15, 2006: MCAA Survey Says â€˜Green' Is Emerging Trend, Business Opportunity
In response to the survey, MCAA is developing a new course, Green 101, to be taught by Professor Tim Wentz of the University of Nebraska-Lincoln. A new National Education Initiative (NEI) offering, the course will target those contractor/service professionals who want to learn how to identify green and sustainable business opportunities, how to apply these concepts to increase volume and strengthen market share, and how to "brand" their firms.
To see the actual survey and responses, go to www.mcaa.org/nei and click on "See the Green Survey Results."
Publication date: 11/13/2006