Articles by Butch Welsch

My Two Cents: Everybody Wins with Maintenance Agreements

Contracts Ensure Constant Comfort, Help Keep Service Techs Busy
April 7, 2014

Maintenance agreements have always provided a number of benefits to both the contractor and his customer and are an opportunity that we as contractors should utilize and capitalize upon.  


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My Two Cents: You Say You Want a Revolution?

Simple Thermostats Are Morphing in Ways We Never Imagined
March 17, 2014

I believe it is clear that we are just at the beginning of this revolution, and it is likely that the changes and improvements in these devices are going to be released nearly as frequently as new cell phones enter the market. 


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Further Evidence Why Service Calls are Declining

Warranties, Conglomerates, Handymen All Play a Part
February 17, 2014

The general opinion is that there are several reasons for such a dip, and none of us should feel that we are doing something wrong. 


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By Failing to Plan, You’re Planning to Fail

January is a Great Time to Look at the Big Picture
January 20, 2014

It is necessary for us to step back and look at the big picture, at times, to make sure that our contracting firm is really headed in the right direction. 


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My Two Cents: Crooked Contractors Make Me Sick

The HVAC Industry is Not Without Its Share of Bad Apples
December 16, 2013

Frequent readers of this column are aware that I am extremely concerned about the image of our industry. Having been involved for as many years as I have, I have seen that image change and improve very significantly over the years. 


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Seeing a Decline in HVAC Service Calls?

November 18, 2013

We have noticed what may be an alarming trend that our number of service calls has been declining over the last four years. Internally, we have had numerous discussions regarding this situation, and I thought it might be worthwhile to share our thoughts.


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Geothermal: A PowEARTHful Investment

Even the Most Modest Contractors Should Consider a Geothermal Investment
October 21, 2013
As a contractor who likes to stay out in front of the public eye, I receive more questions regarding geothermal systems than any other topic. It appears to me that those of us in the contracting community are not doing a very good job of informing the public about geothermal.


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Caring for Your Customers

Random Acts of Kindness Do Make an Impact
August 22, 2013
Last night I was reading my weekly issue of the Air Conditioning, Heating and Refrigeration News. In this issue, Jen Anesi had a very interesting editorial regarding the importance of “random acts of kindness.” 


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Contractor Training Defies Price

The Only Thing More Expensive than Training Is not Training
August 19, 2013

The need to provide training is something which, as contractors, we need to continually remind ourselves about.


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My Two Cents: Forget about the Sun, It’ll Be There in the Morning

Contractors Should Focus on Business Aspects They Can Control
July 1, 2013

It’s very easy for an HVAC contractor to sit back and complain about how bad things are because the weather hasn’t turned hot yet. The fact is, extreme weather in either direction certainly increases our business.


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