Articles by John R. Hall

Taking Care of Business: Negativity Is in Vogue

October 29, 2008
I shouldn’t be surprised that as we approach Election Day the mudslinging increases and the negative campaigning and name-calling continues to overshadow the “real issues” and platforms of the major political parties.
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Do Winning Awards Have Marketing Power?

October 27, 2008
Recognition is a key component in any business, whether it is recognition of a business owner for community service or an employee who exhibits outstanding job performance. Having that recognition is very important, but knowing how to use it is just as important for business owners who seek a marketing edge.
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100 Percent Growth in a Down Economy

October 27, 2008
An HVACR contractor has experienced 100 percent growth in the past year despite an economy in flux. While many businesses have struggled to stay above water and many others have drowned, Joe Huck of Williams Comfort Air, Carmel, Ind., has gone against the grain and experienced phenomenal growth from 2007 to 2008.
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Retail Contractor Coalition Forms for Private Labeling

October 27, 2008
A new organization has been formed to give HVACR contractors more of a say in their own success by promoting private label brand equipment. The Retail Contractor Coalition (RCC) was established earlier this year and is now accepting contractor members.
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Taking Care of Business: Get More Face Time With Customers

October 27, 2008
An idea occurred to me; why not bump up the price of a service agreement to include two more filter clean/changes every year? That would mean four visits to the home and the opportunity to sell additional products or services during the visits. Voila! I struck pay dirt. Or did I?
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Billboard Advertising Affects the Bottom Line

October 27, 2008
Billboard advertising is viable for businesses looking to send a simple visual message that can be read in a matter of seconds. The NEWS recently ran an online survey featuring 16 different billboard designs created by HVACR contractors. We asked respondents to pick the three that would be the most eye-catching to a consumer.
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Taking Care of Business: Sorting the Sock Drawer, Er, Inventory

October 20, 2008
The other day I opened up my sock drawer and saw several orphan socks. But it got me thinking: Do you have time to sort socks, er, sort your inventory?
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Taking Care of Business: Life (and Death) Can Be a Distraction

October 16, 2008
Two events recently happened that reinforced my belief that my job, my profession, and the trade I serve are just secondary plateaus in life. There is one thing that is more important - and that is life itself.
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Taking Care of Business: You Can Layaway Merchandise, Why Not HVAC?

October 6, 2008
If you have ever used a layaway plan to purchase merchandise, raise your hand. Buying via layaway remains a viable option for many consumers. How about layaway for HVAC?
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Contractor Solves Efficiency Problem With Boiler-Based System

October 6, 2008
How do you replace an aging 1.8 million Btu boiler with a more efficient system, capable of reducing natural gas consumption by up to 60 percent? Not a problem if you have the expertise and know-how of someone like Bob Pietrangelo and his staff at K. E. Seifert Inc., Langhorne, Pa.
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Image Galleries

2014 MCAA Annual Convention

Scenes from the 2014 MCAA Annual Convention in Scottsdale, Ariz.


Kyle Gargaro, editor-in-chief of The NEWS, hosted the 2014 ACCA CEO Forum. At the event, six well-known, highly respected company executives, Gary Michel, Ingersoll Rand/Trane; Chris Nelson, Carrier Corp.; Chris Peel, Rheem Mfg. Co.; Rod Rushing, Johnson Controls; Brent Schroeder, Emerson Climate Technologies; and Doug Young, Lennox; provided individual industry outlooks and fielded questions directly from attending contractors. Listen to the entire event on the NEWSMakers podcast. Posted on April 14.

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2014 National Plumbing & HVAC Estimator

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