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Home » Authors » Mike Weil
Mike Weil

Mike Weil

Mike Weil is the vice president of communications and publication for the National Comfort Institute, a performance-based training, certification, and membership organization focused on helping contractors grow and become more profitable. For more information, call 800-633-7058 or email mikew@ncihvac.com.

Articles

ARTICLES

Groupon

Connecting HVACR with Digital Coupons

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Mike Weil
January 22, 2018
No Comments
I may be coming at this late in the game, but a recent article I read online opened my eyes to the whole digital coupon phenomenon. This is the use of the internet to offer deep discounted coupons and vouchers for products and services to a ton of potential customers.
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Mike Weil

12 Tips on Proper Phone Etiquette

From start to finish, every phone call is impacting your business
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Mike Weil
December 25, 2017
No Comments
Have you noticed the number of telephone calls you, as a consumer, receive that are either solicitations or political in nature? Is through the roof an appropriate description?
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Game of Thrones Night King ACHR theNEWS

Winter is Coming

Is your team prepared and protected from the frigid winter elements?
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Mike Weil
October 16, 2017
No Comments
Why on earth am I writing about winter in October? Trust me, I have no desire to see the white stuff go flying by, hear the whistling wails of winter storm winds, or see the ever-present gray skies. But, as they say in my favorite television series, “Game of Thrones (GOT),” “Winter is coming.” And the HVAC Industry needs to get ready.
Read More
Travel

Six Lessons Re-learned in a Foreign Land

Traveling can teach you a lot about your HVAC business
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Mike Weil
July 17, 2017
No Comments
Traveling, at least to me, offers a lot of lessons about human nature, life, and yes, the HVAC industry. It can be a microcosm of entrepreneurship and business acumen. What? That’s crazy, right? But not really.
Read More
Time

Why You Should Attend Webinars

Online seminars offer attendees a competitive advantage
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Mike Weil
April 3, 2017
No Comments
Sure, it’s great to attend live events put on by trade associations, manufacturers, and even trade publications, like this one, but no one can afford the time or money to attend them all. And, that is where the webinar becomes your friend.
Read More
TRUMP HVAC

Donald Trump and the HVAC Universe

In the HVAC universe, part of that work involves how the changes a Trump presidency will impact contractors, distributors, and manufacturers.
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Mike Weil
January 30, 2017
No Comments
In the HVAC universe, part of that work involves how the changes a Trump presidency will impact contractors, distributors, and manufacturers.
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Mike Weil

The World According to Weil: Consumer Financing is an HVAC Salesman’s Best Friend

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Mike Weil
October 17, 2016
No Comments

While many HVAC business owners recognize the money obstacle in the sales process, they often don’t fully understand how a consumer credit program can help them increase sales.


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Mike Weil

The World According to Weil: Membership Matters — Why Trade Organizations Rock

Contractors can learn a lot from their peers and industry experts
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Mike Weil
August 1, 2016
No Comments

Every industry has professional associations and organizations, and the HVAC industry has its fair share. Whether it’s NCI, ACCA, Sheet Metal and Air Conditioning Contractors’ National Association (SMACNA), or any of the many others, if you want to take your professional life to the next level, joining a professional organization related to your field is a great way to start. 


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Mike Weil

The World According to Weil: Conquering this Thing Called Life

What are you doing to attract new talent into the HVAC industry ranks?
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Mike Weil
May 30, 2016
No Comments

Let’s face it — the HVACR industry simply isn’t portrayed as the vital and necessary component of modern living it should be. It’s not portrayed as being sexy or fun, but the truth is the HVACR industry truly is vital to our way of life. 


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Mike Weil

The World According to Weil: Trending Now — the Internet of Things

The IoT is changing the traditional HVAC contractor’s business model
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Mike Weil
March 14, 2016
One Comment

Performance-based contracting is also changing the business model for the HVAC industry. Combined, they can be an unstoppable force. Don’t you want to be part of that?


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