This week I am writing about bowling. Not so much the 7-10 split or how many beers translate into the best score — although I would guess more than 3 and less than 6 — but I am writing about the customer service I received from a local bowling alley that turned me from a disgruntled customer to a loyal one.
In addition to the top-of-the-ticket candidates, I urge contractors to put just as much research in what candidates on the local level believe because these people have a much more direct impact on how an HVAC contractor’s business will operate on a day-by-day basis.
Ah, the United States government. It does not matter how good the idea originally is, they will find a way to confuse and ruin it. The regional standards established by the Department of Energy (DOE) that are set to go into effect May 1, 2013, is one such instance.
Not every conversation your employees have portrays your business in a positive light. Of course, these conversations have been going on for a long time in everyone’s business. But now that we have social media, they are not just confined to a small group.
As editor-in-chief of The NEWS, I am called upon to travel to a lot of industry events. At more than a few of the events I’ve attended lately, a lot of contractors have been raving about the positives of joining a peer group and what it’s done for their business.
Are you, as an HVACR contractor, making a conscious effort to consistently reinvent your business? Don’t be deterred by the trouble Mitt Romney is having consistently reinventing himself; it works better for a business than a presidential candidate. Trust me.